Digital Marketing Specialist – Email, Paid Media & Lead Generation | Remote Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago, one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth. This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics. You’ll work closely with sales to improve lead quality and campaign performance. What You’ll Do • Plan, launch, and optimize digital marketing campaigns • Manage email marketing and lead-nurture campaigns • Support paid search and paid social campaigns • Create and optimize landing pages and campaign assets • Coordinate content across social media channels • Maintain marketing automation workflows • Monitor website traffic, leads, and conversion performance • Analyze campaign results and recommend improvements • Collaborate with sales to improve lead quality and conversion • Test messaging, campaigns, and funnels to improve performance Requirements • 2+ years of digital marketing experience • Hands-on experience with: • Email marketing • Social media • Paid advertising • Digital analytics • Familiarity with Google Analytics and marketing automation tools • Strong understanding of lead generation and conversion funnels • Strong analytical and copywriting skills • Comfortable tracking campaign performance and making data-driven improvements • Ability to execute independently in a remote environment • Strong written and verbal English communication What Success Looks Like • Consistent growth in qualified leads • Improved campaign and landing-page conversion rates • Strong email and nurture campaign performance • Efficient paid media execution • Reliable marketing automation workflows • Better lead quality and sales conversion Interview Process • Initial Screening Call • Spark Hire Video Interview • Recruiter Interview • Client Interview • Offer & Onboarding Apply Now If you’re a hands-on digital marketer who understands email, paid media, social, automation, analytics, and lead generation, apply now to help build campaigns that turn marketing activity into measurable growth. #DigitalMarketing #DigitalMarketingSpecialist #LeadGeneration #EmailMarketing #PaidMedia #MarketingAutomation #GoogleAnalytics #SocialMediaMarketing #RemoteMarketing #RemoteJobs Originally posted on Himalayas