You will: - Edit and produce short-form video ads optimized for TikTok, Instagram, and Meta - Conceptualize and execute new creative ideas that align with Pure’s brand and growth goals - Highlight key app features, gameplay moments, and winning experiences in an exciting, attention-grabbing way - Continuously test and iterate ad variations to maximize performance metrics like CTR, installs, and deposits - Collaborate with marketing and data teams to analyze ad performance and implement insights into future edits - Maintain a fast-paced workflow while balancing creativity with data-driven decision making - Stay on top of creative trends in mobile gaming, user acquisition, and digital storytelling Qualifications: - 2+ years of experience in video editing, ideally with a focus on performance or direct-response advertising - Proficiency in editing tools such as Adobe Premiere Pro, After Effects, or Final Cut Pro - Strong understanding of social media ad formats and trends (especially TikTok, Instagram Reels, and Meta) - Demonstrated ability to create engaging, high-retention ads with strong hooks and clear CTAs - Experience working with user acquisition or gaming brands is a strong plus - A passion for gaming, competition, and creating content that connects emotionally with players - Ability to take feedback constructively and iterate quickly based on performance data - Self-motivated, detail-oriented, and comfortable in a fast-moving startup environment Perks & Benefits: - Free Equinox membership for the in-person team - Dinner provided in the office every night - Up to $75/day for other meals when in the office (in-person team) - Medical, dental, and vision insurance, with 100% of premiums covered by the company, starting on your first day - Weekly dry cleaning and laundry service for the in-person team Pure is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, veteran status, or any other status protected by applicable law.